PR people: What are the skills needed in the future?
By
Sebastian
I found this on Shel Holtz’s blog, a video put together by Ogilvy PR Worldwide. Leading PR executives weigh in on the future of the PR industry.
Authority on Twitter: Based on what?
By
Sebastian
The topic of the weekend is Loic LeMeur’s call for “search by authority” which people like or dislike. Arrington today put this down as a simple feature request, namely being able to sort twitter search-results by number of followers/following/# of tweets. I think most people have no trouble with the latter, but are hung up […]
What’s the value I create?
By
Sebastian
The last couple of days I have begun assessing the last year, looking at what happened, what did I achieve and produce, where did I create value. At the same time, I started jotting down some goals for next year (C.C. Chapman recommended starting early, not January 2nd, and what C.C. recommends gets done in […]
Good Old Times: Flame War on Techcrunch
By
Sebastian
Lately I have come upon several blog entries which launched intensive debate in the comments. Arrington’s take on LeWeb08 is on of them. Commenters are really duking it out.
Stat of the day: I lost 1/3 subscribers with career move post
By
Sebastian
To be honest, I had hoped for some feedback on my announcement that I moved from the PR unit into the advertising unit. That I had chosen to work with clients from the renewables sector. But I guess I did not anticipate that almost a third of my readers (aka 40-50) took that as a […]
Career changes: From PR to renewable advertising
By
Sebastian
I realize I had hinted at changes in my podcast and in previous blog entries, but I guess I never actually articulated it. A recent conversation with a friend brought that back to attention so I guess it is time to spill the beans, even if that is half a year late. I only made […]