Travel plans: Hamburg it is!
By
Sebastian
Edelman sent out the invitations a while ago. David Weinberger is coming to Hamburg to give a talk at Edelman’s Blue Hour. From Control to ConversationRelationships in the age of the blogosphere And I am pleased to share Björn’s "Vorfreude", I am looking forward to hear Weinberger and Heiko Hebig and meet the loads of […]
Steve Rubel signs with Edelman!
By
Sebastian
Oh boy, I had envisioned bloggers switching providers, but todays news is certainly a step forward. Björn from the German Edelman office just called me with breaking news (he knows I am not sitting in front of my feeds at the moment) about Steve Rubel: After five years at CooperKatz, I felt it was time […]
Edelman Trust Barometer 2006
By
Sebastian
The newest episode of earSHOT, the podcast from PR-agency Edelman (the world’s largest independent PR-firm) offers great insight for every marketer operating internationally. It present{s} a talk that President & CEO Richard Edelman gave to the agency’s New York City office about the seventh annual Trust Barometer survey. Host Phil Gomes also offers a great […]
Language can be friend or foe
By
Sebastian
Imagine you are sitting in a meeting with reps from an IT-provider, the goal of the meeting to sign a contract for support. They are trying to sell you their service. You are the decision maker. Responsibly, you aks questions. About their service, service-hours, the quality of the back-up, speed of recovery, their past experiences. […]
Blog-Discussion
By
Sebastian
Björn is right, we had a 35 minute non-stop discussion about the German blogosphere. To be repeated, next time with a tape recorder.